Shopify menswear
Ivy Tradition
International Ivy and preppy menswear on a custom Shopify theme.
Visit ivytradition.co.uk- Role
- Shopify build, branding, growth
- Stack
- Custom Shopify theme
- Branding
- SEO / GEO
- Digital marketing
Brief
Ivy Tradition sells traditional and preppy menswear internationally — accessories and style guidance, all funneled through one Shopify store.
Approach
Custom Shopify theme shaped around the brand, with conversion optimised end to end. Growth runs across SEO, AI search visibility (GEO), and digital marketing; hosting is managed on my side.
Outcome
In progress — store, brand direction, and growth work ongoing.