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Joosep Laats

Web agency

Winfluential

An e-commerce agency. Shopify stores and the automations around them.

Visit winfluential.co
Winfluential website
Role
Founder
Stack
  • Shopify
  • Liquid
  • Automation
  • CRO

Brief

Most store owners don't need a rebrand. They need a store that loads, checks out cleanly, and doesn't require manual work for every order. Winfluential is the agency I started to do exactly that.

Approach

I start with the numbers: where traffic comes from, where it leaks, what's worth fixing first. Then the build work — theme changes, checkout flow, and automations for the repetitive stuff.

Outcome

Ongoing. It's where most of my e-commerce work happens.